CRM Solution for Retail
Retail Edition
Our CRM solution for retail helps to improve customer-centricity
and boost ROI by integrating multiple systems to create a single
interface for all customer related information. Retailers can also
gain from CRMnext's reporting and analytics by spotting bottlenecks
and taking corrective action in advance.
Background
- Retailers find it increasingly difficult to maintain records of
their rapidly growing number of consumers.
- Analysis of data from multiple systems for campaigns, sales,
service and communications is unavailable on a single
interface.
- Forcasting demand, buying habits and expenditure are time
consuming and often inaccurate.
- Memberships, rules, accruals, profiling and segmentation for
loyalty programs is often scattered
and not available at a centralized location.
Challenges
- Managing customer data so that there is optimal visibility for
profiles, communications, services and analytics.
- Tracking request, queries, feedback, complaints and surveys
from customers across multiple geographies.
- Centralized data on stores and their specific campaigns.
- Calculating marketing ROI and related reports for analyzing
critical data.
- Acquisition management for franchisees.
- Keeping track of suppliers and purchase orders
Solution
CRM in retail makes continous customer engagement easy to
achieve through multiple sales, services, marketing, product,
loyalty and training management options.
Our CRM solution for retail helps to create a single interface
to view real-time customer data and manage in-store, online and
outdoor activities. CRMnext boosts sales and services for retailers
through optimized pricing, product bundling, satisfaction scoring
and demand forecasting.
To learn more about our CRM solution for retail, contact a CRMnext Expert.