Marketing Management

Run smarter campaigns and boost ROI with Digital CRM.

  • 65%

    Increase in
    Customer Engagement

  • 70%

    Increase in
    Campaign Responses

  • 40%

    Lead Nurturing

*Achieved by our CUSTOMERS


Multi-level and multi-wave campaigns

Execute multi-level and multi-wave marketing campaigns at all touch points with Digital CRM. Track effectiveness over a period, channel, regions, etc.

Explore more

Targeted marketing- email and sms

Plan and execute high-impact email and SMS campaigns targeted at prospects and customers. Send real-time personalized messages and response tailored to specific nature of customer inquiries, all through cloud CRM platform.

Explore more

Mailing list (static and dynamic)

Create powerful lists of leads, customers or contacts depending on various criteria. These lists can be static or dynamic where the members are added automatically if they match the criteria defined in the list.

Explore more

Templates- multi-lingual, html, text, pdf, sms

Send well crafted communications to customers. Create personalize messages and offers with latest marketing messages and rich content which can be sent to targeted customers in bulk.

Explore more

Budget & expense

Create marketing budgets, track the expenses incurred and ROI based on sales generated. Implement approval process for expenses and activities planned for campaigns.

Explore more

Collateral & Document library

Team members worldwide can get access to marketing collaterals, stored in a centralized repository. It keeps your team updated with the latest material and information anytime, any locations via cloud CRM.

Explore more

Call scripts

Design and execute Q&A scripts, which will make marketing and lead qualification process smarter increasing the ROI of marketing efforts.

Explore more

Dialer/ IVR Integration Advanced

Enables outbound predictive dialing to execute calling campaigns efficiently. It also offers context sensitive screen popping, integrated reporting and workflow to ensure that sales leads are closed faster.

Explore more

Campaign ROI analysis

Track and analyze campaign performance in real time with integrated sales and marketing functionality. Trace sales revenues back to the campaigns of their origin. Justify campaign ROI, with substantial data to back it up.

Explore more

Reports & Dashboards

Get actionable insights into campaign performance with dashboards and reports. Build ad hoc reports with ease for smarter campaign execution.

Explore more


Some description

Cross Selling Models

Some description

Customer Segmentation Strategy 

Some description

Are your sales & marketing team missing their numbers?

  • Add a touch of digital to your marketing activities and watch your ROI shoot up

    CRMNEXT’s Digital marketing automation software solution enables organizations to augment their marketing efforts by providing more relevant and customized information. It allows the marketing team to manage campaigns and measure their effectiveness appropriately via a safe cloud CRM platform.

    With CRMNEXT’s marketing management software, it’s undeniably nothing but the best.

    CRMNEXT is the top Cloud CRM software that ensures marketing strategies work effectively by using smart process automations to focus on improving sales. By using knowledge management software, cloud computing applications, customer relationship management case studies, social CRM tools and much more, CRMNEXT helps organizations to streamline brand communication by delivering consistent messages across departments.

  • With CRMNEXT’s Digital CRM software for marketing, employees can track the progress and performance of various campaigns and ascertain which marketing strategies work, ensuring sustainable success. CRMNEXT’s marketing automation function also helps in creating custom documents and email templates, ensuring that user communication is consistent with the brand identity.

  • CRMNEXT’s marketing automation functionality has been acknowledged by customers all around the globe because of the competitive advantage it provides. Right from providing end-to-end marketing solutions to handling quality leads excellently, CRMNEXT has proven to be the market leader since the last decade.

    Accelerate Lead Conversion With CRMNEXT’s Marketing Automation Functionality

    With CRMNEXT’s marketing automation software, organizations can increase their lead qualification rate by spending on campaigns that work in the true sense. Automatic lead assignment can be used, to see to it that the right lead is assigned to the right person, with the required skill set to accelerate lead conversion. It helps in streamlining leads from multiple sources like; emails, website, phone calls, etc. to ensure that every lead is followed up on time and does not get ignored.

  • Some of the benefits CRMNEXT’s Digital CRM software for marketing provides include:

    1) Campaigns

    CRMNEXT’s marketing automation software enables to accurately quantify the number of leads generated from a campaign by merging or deleting duplicate records. Also, ROI can be calculated based on real-time details of opportunities from a campaign and the overall expenditure.

    2) Mailing Lists

    CRMNEXT’s marketing automation functionality can be used to segregate leads and contacts based on key features and demographics. Also, emails or export up-to-date lists can be sent to partners and agencies, with a single click.

    3) Budgets and Expenses

    CRMnext’s marketing automation functionality enables organizations to view consolidated information for all records related to a campaign. Also, marketing budgets can be created and expenses incurred can be tracked in a single platform via cloud CRM.

  • 4) Email and SMS Marketing

    CRMNEXT’s Digital CRM for marketing management feature helps to plan and execute high-impact email campaigns targeted at prospects and customers. Also, immediate personalized responses can be sent, based on the specific nature of customer inquiries.

    5) Reporting and Analytics

    CRMNEXT’s marketing automation software helps in getting actionable insights into the  campaign performance with dashboards and reports. Also, ad hoc reports can be built with ease.

    6) Asset Management

    CRMNEXT’s marketing management functionality helps in tracking purchases from the organization for all customers and also recording details of competing products. Also, insights can be gained on upcoming opportunities.

    7) Workflow Automation

    CRMNEXT’s cloud CRM for marketing functionality helps in mapping complete marketing processes with automation and approvals. Also, conditional alerts, escalations and assignment rules can be created for leads related to the campaigns to enhance efficiency and increase conversions.

  • 8) Templates

    CRMNEXT’s marketing management functionality helps in sending well crafted communications to the customers across all touch points. Also, standard templates can be personalized to include the latest marketing messages to ensure professionalism and brand consistency.

    9) Lead Management

    CRMNEXT’s software for marketing management helps in monitoring leads created through campaigns from inception to successful conversion. 

    All in all, the #1 Cloud CRM Software, CRMNEXT’s marketing automation functionality will empower marketers to leverage the smart marketing resource management tool to manage increasing volumes of marketing programs, materials and assets. It is designed to provide businesses with useful insights into past performance, which in turn will help optimize marketing investments.

    The advanced Cloud CRM software for marketing management will help in increasing organizational efficiency by aligning marketing plans with business goals to make the best use of marketing resources.