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Manage distributors, inventory, point-of-sale and increase customer loyalty. Integrate with multiple systems to create a holistic view of customers to boost revenues.


Maximize channel sales

Gain insights into partners' performance by setting periodic targets, monitoring net sales, calculating occupancy costs, analyzing average walkins, etc.

  • Analyze channel health by monitoring key metrics such as days of receivables, days of inventory stock, capital adequacy, etc.
  • Manage end-to-end partner acquisition process from identification to on-boarding.
  • Track partner performance with accurate and updated data
  • Enable single point partner portals to raise purchase orders, track order status, delivery dates, back-orders, etc.
  • Abide by regulatory global trade compliances

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Become more customer centric

  • Garner and incorporate valuable customer feedback to drive product innovations
  • Implement customer portals to solve complaints and service requests
  • Device upsell strategies by mining existing customer data
  • Run loyalty programs to retain and reward repeat customers

Boost Campaign ROI

  • Manage budgets and expenses with multi-wave campaign execution capability
  • Facilitate execution of joint marketing campaigns & events with partners
  • Improve target list with accurate data and updated data
  • Create smart offers by understanding purchase trends
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Contract and warranty management

  • Manage license registration process and contracts with suppliers, distributors etc.
  • Manage customer warranties, maintenance contracts, exchange and claims handling  
  • Issue timely alerts for lapses, renewals, contracts, licenses, claims etc. to avoid contingencies

Simplify inventory management

  • Anticipate inventory stocking needs by implementing smarter replenishment techniques
  • Generate automated system notifications to indicate time for reorder
  • Track stocks and orders to ensure realistic commitments to distributors and customers
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Strengthen workforce management

  • Ensure accountability by deploying preventive alerts and escalations.
  • Get insight into teams activities and ensure accountability
  • Use in-built knowledge retention to combat effects of sales force attrition.
  • Deploy best practices to manage workforces using action taken reports, reminders, structured relationship programs, etc.
  • Upgrade workforce & partner skill set using targeted self-paced training programs.

Advanced Reporting

  • Get real-time reports across teams, products and geographies.
  • Move from fragmented to a unified multi-system collated reporting.
  • Establish an efficient analysis path using drill-down capabilities.
  • Provide actionable insights
  • Boost results by measuring and improving critical performance indicators
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Customer Success Stories


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Profiting from customer lifecycle value

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Cross Selling Models

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Customer centricity, devil lies in the details.

  • Manufacturing companies envision taking up the mantle of channel steward -moving their businesses closer to their customers. For these companies to be successful, it is essential they have seamless processes, smooth partner governance, aligned channel inventory management, efficient quotes and debit authorizations, effective point-of-sale management, quantifiable metrics and profitable services. To achieve progressive growth, manufacturing companies often face roadblocks.

    CRM software for retail aim at catering to the needs of companies by transforming raw materials to finished goods for various industries like chemicals, construction, engineering, food and beverages, plastics, transportation, etc.

    CRM for retail provides design registration and business opportunity management, quotes, point-of-sale management, claims management, price protection, channel inventory management, sales incentives and advance reporting on key performance indicators to take midcourse corrective measures.

    The retail CRM software is also capable of integrating with vendor order systems, contracts tracking and partner inspections. Employing customer centric processes and workflows to monitor and assist your partners, thereby driving profitable revenue growth, CRMnext is ideal for empowering aspiring channel stewards.

  • CRMnext’s CRM software for retail helps in addressing the following challenges:

    1. How to have greater control over various partners with a higher degree of traceability and audit trails for monitoring them?
    2. How to manage long sales cycles – innovation, demand creation, supply to market, fulfillment, operations and support?
    3. How to comprehensively address time-to-market pressures by ensuring timely deliverables and mitigating risks?
    4. How to reduce uncertainty while managing a complex supply chain?
    5. How to reliably address requests, issues and complaints across customer touch points and ensure fast, accurate and consistent resolutions?
    6. How to effectively handle onsite/offsite repairs and spare part inventory tracking? 7. How to profitably manage assurance cycles – reducing contract lapses, cross-selling extended warranties and honoring service claims?
    8. How to develop profitable relationships with suppliers, channel partners, service partners and customers

  • Large and medium sized companies can benefit from a high-impact retail CMR software as it ensures the following:

    1. Customer lifetime analysis
    2. Optimization for pricing and promotions
    3. Integration with loyalty engine
    4. Segmentation of members
    5. Case and solution management
    6. Analytics for customer satisfaction
    7. Centralized data for multiple campaigns
    8. Store revenue and profitability analysis

    CRM software for retail not only enables businesses to attract, engage and retain profitable customers, but also successfully acquires and nourishes profitable partners. It additionally facilitates cost-effective inventory management, enhanced productivity and real-time pipeline visibility. 

    As a next generation platform, CRMnext creates customer centricity, strengthens partner relationships and implements best practices in workflows resulting in growth and improved profitability.